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AdWords Quality Score Presentation - Pubcon 2006 - Brad Geddes

November 20, 2006

Pubcon Vegas 2006 was a great success. Thank you to everyone who attended, and for all the great comments I’ve heard about both speaking and moderating.

Below is the AdWords Quality Score Presentation. The basic premise is that there is not a single magical quality score formula that is used throughout your entire AdWords account. It is really different formulas (or parts of the formula) depending on what is being calculated (i.e. Landing page quality score is used for ‘Minimum Bids’ but is not used for ‘Ad Rank for Search Quality Score’).

I plan on writing a series of articles to go though the different types of quality score and how they are created.

Enjoy.

<br /> If you can see this, your browser doesn’t understand IFRAME.<br /> Please visit the<br /> <a href="http://www.bgtheory.com/presentations/AdWordsQualityScore-bgtheory-Pubcon2006_files/frame.htm" >presentation</a> directly.

Written by Brad Geddes aka eWhisper · Filed Under Blog, Conferences | 7 Comments

AdWords Seminars added in Los Angeles and San Francisco

November 1, 2006

The first three seminars we did went exceptionally well. The turnout, discussion, and breath of knowledge covered left almost everyone with a wide range of new ideas to implement for their AdWords campaign.

We’ve extended the initial trial past just Chicago, New York, and Miami to also include a west coast tour: Los Angeles and San Francisco.

The AdWords Seminars are a wonderful place to learn more about AdWords, find new ways of expanding or targeting your campaigns, or just ensure you are walking down the correct path.

We will be in Los Angeles on Wednesday, November 8th at the Manhattan Beach Marriott.

We will be in San Francisco on Friday, November 10th at the Marriott Fisherman’s Wharf.

Please visit the AdWords Seminars for Success page to learn more about the AdWords Seminars.

Written by Brad Geddes aka eWhisper · Filed Under Blog, Conferences | 2 Comments