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Maine Advertising

Posted: August 22, 2005

Maine Advertising

Although Maine is the northernmost state in America, what it offers the casual visitor or long term resident is as hot as the equator. From outdoor activities such as hiking, fishing, rafting, and skiing, to the long and lovely coast, Maine is a state that has it all.

And Maine doesn’t just rely on tourism to keep its economy running. This motor is oiled by forestry, apples, sardines, and those world famous lobsters. And although this state could definitely sit back and enjoy the money that comes from exporting the fruits of the natural world, Maine produces everything wood related that you could imagine, from matches to houses to the paper that Steven King, a Maine resident, writes his popular books on.

Although Maine produces so much so well, for the small business owner in Maine, gaining exposure for your goods and services can prove a problem. In Maine, if you rely on the local market, you could fast find yourself being passed up by competitors.

Online advertising represents the quickest, most effective method for putting your Maine business on the global map.

The following information represents some of the opportunities that await the small business owner wishing to advertise online in Maine.

Top Online Verticals in Maine:

light house
real estate
vacation
coon cat
bed breakfast
travel
lottery
lobster
coast tourism
hotel
jobs
newspaper
vacation rental
tourism

Important Maine Statistics:

Geographic Area: Maine
Population: 1,274,923
Sex: Male (48.7%)
Female (51.3%)
Median Age: 38.6
Race: White (96.9%), Black or African American (0.5%), American Indian and Alaska Native (0.6%), Asian (0.7%), Other (0.2%)
Languages Spoken: English (92.9%), Spanish (0.8%), Other Indo-European languages (6.3%), Asian and Pacific Island languages (0.5%)

Largest Cities:

Portland
Lewiston
Bangor
South Portland
Auburn

Largest Counties:

Cumberland County
York County
Penobscot County

Maine Income Levels:

Median Income (individual): $37,240
Median Income (family): $45,179

Top Occupations:

Management, professional, and related occupations (31.5%)
Sales and office occupations (25.9%)
Production, transportation, and material moving occupations (15.3%)
Service occupations (15.3%)

Top Industries:

Educational, health and social services (23.2%)
Manufacturing (14.2%)
Retail trade (13.5%)
Arts, entertainment, recreation, accommodation and food services (7.1%)

Advertising in Maine

When people wish to look for something online, the first thing they do is conduct an online search. Advertising online take the search, the Internet’s most powerful tool, and changes it into a profit machine for your company.

From real estate to those world famous lobsters, Maine has a wealth of industries that are searched for online thousands of times a day. Putting all those online searchers face to face with your goods and services is as easy as a targeted online search.

Imagine that you run a paper manufacturing company. You could easily advertise with the publishing vertical, increasing the amount of people interested in your product by thousands instantly.

But with a tailor-made online marketing campaign, Maine small business owners can reach the exact right people for their business.

Indeed, advertising with a strong Maine vertical can propel your products onto the global market, increasing your consumer base and increasing your profits.

Maine is known as the home of one of the world’s most prolific writers. The small business owner in Maine can become just as prolific with a well placed online advertising campaign.

Whether you work with blueberries or bed and breakfasts, turning people’s interest in Maine and Maine industries into interest in your product is the best way to increase sales and allow you to sit back and enjoy some more of that delicious and fresh Maine lobster.

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