Ad Copy that Increases Conversion or Click Through Rate
Posted: April 17, 2007
Words that increase CTR:
Action words
- Find
- Search
Solving words
- Cure
- Help
Words that increase conversion rate:
Call to action
- Learn more
- Subscribe today
Words that do both:
Credibility words:
- Guaranteed
- Authorized reseller
What do you want from your 95 character ads?
Related Information:
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- Q&A: What is a good Click Through Rate?...
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Brad Geddes
Leslie Clark
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