AdWords Makes it Easier to Control New Campaigns

Posted: March 12, 2006

There is a new setting in AdWords to help quickly build a new campaign and control the settings through the setup process.

When creating a new campaign, look for:

Optional: Build your new campaign with settings from an existing campaign. Try the advanced one-page setup screen for faster, easier campaign creation. [?]

When you select a campaign from the drop down box, it will duplicate these fields from your existing campaign:

Targeting
- Target Language
- Target Location
Ad Creation
- One ad copy
Pricing
- Daily budget
- Default Bid
- Content Bid
Other Settings
- Network Settings
  - Google Search
  - Search Network
  - Content Network
  - Content Bids

There isn’t the option yet to choose specific keywords, which ad copy is pulled from the AdGroups, etc. However, in creating new campaigns, this is a nice new option.

Related Information:

« Seth Godin Talks to Google about Marketing

AdWords Demographic Targeting NOT MSN adCenter Killer »