Scraper sites steal your content. Use them to Build Your Traffic.


Posted: February 12, 2007

by Brad Geddes

Scraping RSS feeds or stealing entire websites is the bane of any webmaster. Unfortunately, there’s not an easy way to keep RSS feeds from being scraped or used. However, there are certain things you can do to make the scraped content work for you.

The ultimate goals are to make sure that you are credited with your own writings and that someone can get from the scraped feed to your website. Hence, you’ll get both links and visitors by following some simple suggestions.

  1. Use absolute URLs.
  2. Begin posts by including your name and/or blog.
  3. Hyperlink your name to your about page.
  4. Include a link within the first 2 lines to one of your blog entries.
  5. Link to at least one to two of your posts in the body of the entry (depending on the length)
  6. Include the name of your blog within the post.
  7. Include a link at the end of your post to ‘related or other information’.
  8. Quote yourself or reference another post within the body of the text.

It’s difficult to follow all of these guidelines on every post. However, for your favorite posts - it’s suggested that you take a bit of time to make sure you end up with the credit for your own writings.

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Comments

7 Responses to “Scraper sites steal your content. Use them to Build Your Traffic.”

  1. Website Magazine on February 13th, 2007 10:13 am

    Fighting Scrapers…

    Brad Geddes of bgtheory.com has an excellent post on how to fight back against content scraping. While……

  2. Baron VC :: links for 2007-02-13 on February 13th, 2007 2:27 pm

    [...] Scraper sites steal your content. Use them to Build Your Traffic. If you can’t beat them join them. (tags: scrapers blogging) [...]

  3. Headlines of Note for February 13, 2007 on February 13th, 2007 3:52 pm

    [...] addition to Google's SERPs.  Much better than that silly shopping cart logo.   Scraper sites steal your content.  Use them to Build Your Traffic [...]

  4. Speedlinking - Reader Edition 17 February 2007 on February 16th, 2007 2:42 pm

    [...] Scraper Sites Steal Your Content. Use them to Build Your Traffic [...]

  5. Phil on February 16th, 2007 5:43 pm

    Ha! I always think this when my blog gets scraped (not many times, admittedly, but it has happened). The first thing I notice is another link on Technorati, then I visit the page and they only use the first couple of paragraphs of my post and I get a link back. I have no complaints and I can’t imagine they get much out of the excerpts of my posts.

    Thanks for the tip about linking yourself to your about page… I will remember that one!

  6. Friday Night Link-o-rama » Small Business SEM on February 18th, 2007 12:25 am

    [...] Geddes also had two posts that grabbed my attention: Scraper sites steal your content. Use them to Build Your Traffic., and the short-but-sweet High Converting Landing [...]

  7. Prof Kienstra’s Vision » Blog Scrapers.. what the heck… on April 12th, 2007 2:38 pm

    [...] Truths had a link to what you do against them, or better, how little you can do about them (see the link here on bgtheory.com). This did not yet lead me to these types of tools. I will search some [...]

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