The 7 Most Under Used PPC Tools
Posted: December 10, 2009
My latest SEL article it out entitled 7 Incredibly Valuable But Underused Free Tools For PPC Marketers.
It takes a look at some new ways to use these tools:
- Google Sets
- Tilde search operator
- Google Trends
- Ad Preview Tool
- adLabs Demographic Prediction
- adLabs Detecting Online Commercial Intent
- Site spidering with Google’s keyword tool
While many of these tools are not new – I discuss unique ways of using these tools to improve your PPC accounts.
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how about Google Insights? do you use it as often as the other tools? thanks for the list!
http://www.google.com/insights/search/#
I like Google insights as well.
I think the ability to project search changes into the future is fascinating. I also like the easy comparison of geographic regions for a term.