Consulting Services

bgTheory provides consulting services in several areas:

Scaling your PPC and SEO departments

Both agencies and advertisers deal with the difficult tasks of defining work flows, management styles, pricing options, and goal setting. We will work with your company to help determine a structure that is in-line with your companies philosophies, products, and provides a scalable environment to grow your interment marketing efforts.

Structuring your marketing department
- Client workflows
- PPC and SEO management workflows
- Scaling your PPC and SEO departments
Product Assistance
- Product definitions
  - Types of products
  - Service options
  - Pricing tiers
  - Value story

PPC Accounts

PPC accounts can succeed or fail based upon the account structure. Taking into account your goals, audience, and budget we can help you structure accounts to give them the best chance to succeed. We can work with you to determine a structure that takes into account:

Target audience
Target Geographies
Product lines
Your budget
Your marketing goals

We can also assist with most aspects of PPC accounts. Feel free to contact us with your needs.

Agency Evaluation

Do you want to hire an agency but you’re not sure of the questions to ask in evaluating which agency will be best for your business? We can help you in evaluating PPC and SEO agencies that will provide the correct services and prices that fit your business needs.