The SEMMYS, Controversy, and Analytics Blogs You Should Read


Posted: January 22, 2008

Matt has taken the best posts from his feed reader over the past year and organized them into categories for judging the best posts of 2007. It’s usually easier to judge a blog then individual posts, so this is a pretty ambitious endeavor.

Of course, the SEMMYS are highly controversial and generating its fair share of buzz.

Personally, I’m judging the Analytics and Local Search categories.

I also have two blog posts nominated for SEMMYS:

  1. Understanding IP Targeting for PPC Campaigns
  2. How to Lower Your AdWords Minimum Bid

which I find nice for someone who only blogs part-time (at best).

As the awards are based on Matt’s last year’s feed reader - you can see the problems:


  • Matt can’t read every blog post
  • Matt’s reader could be skewed away / towards certain types of blogs
  • How can you nominate blog posts in the future
  • How can a panel share and collaborate on next year’s posts

Regardless of the complications of the first year beta-SEMMYS; Matt has put in quite a bit of work, and he does read a significant number of blogs. Kudos for trying to pull off an ambitious project that involves the actual post over the entire blog.

I’ve already given Matt a few additional blogs (especially in analytics) to read for the upcoming year to expand the SEMMYS for 2009.

I find very few good analytics blogs. What I’ve seen is that more and more analytics blogs are focusing on Google Analytics. While there is a need for GA blogs, there is also a need for non-GA blogs as well.

If you’re looking for analytics blogs, here’s a list to start with:

I’m looking for more blogs that really talk about A/B, multivariate, focus, and other testing areas (as well as good non GA blogs) if anyone has suggestions. I’m sure there is also a good blog about Google’s website optimizer, I just haven’t found it yet.

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Comments

One Response to “The SEMMYS, Controversy, and Analytics Blogs You Should Read”

  1. Alex on January 22nd, 2008 10:04 am

    Hi Brad,

    Billy @ Widemile just started blogging:
    http://widemile.wordpress.com/

    -Alex
    http://www.alexlcohen.com

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